VW Polo
In Safe Hands
TV, PRINT, SOCIAL
What car do you give your kid who is prone to the odd accident? It’s the ultimate torture test for most parents, especially for those typical overprotective fathers.
The unquestionable build quality and affordability of the VW Polo has made it the car of choice for many an overprotective father. ‘It’s a universal truth, wrapped up undeniably and beautifully in the Volkswagen proposition and wonderfully executed. I can’t confirm or deny whether I shed a tear’ . Kirsten Stagg - Head of VW Marketing.
Agency: A&E DDB UK Executive Creative Director: Jeremy Craigen Copywriter: Luke Flynn, Tom Chancellor Art Director: Luke Flynn, Tom Chancellor Producer: Natalie Hill / Sarah Browell Business Director: Paul Billingsley Account Director: Josh Davoren Senior Account Manager: Harriet Bates Planner: Tom Lloyd Media Agency: Mediacom Media Planner: Richard Beecroft Production Company: Pulse Director: Thirtytwo (Will Lovelace and Dylan Southern) DOP: Martin Ruhe Producer: Mark Harbour Audio Post Production: Wave (Jack Sedgewick) Post Production: Framestore (Oliver Bersey) Clients: Kirsten Stagg (Head of Volkswagen Marketing)